Just don’t say that you haven’t heard yet. “Ukrzaliznytsya” (Ukrainian railways) ordered services for keeping its official page up to date on Facebook for 740 thousand hryvnias and even has already signed a contract. For 650 thousand contractors must provide 5 types of services. The other part will be received if by December the number of subscribers will increase by 50 thousand. More about, as it seems, the best job offer ever – in reactions from Opinion.
Well, let’s turn to the well-known and beloved “Prozorro” and see what funds and what exactly “Ukrzaliznytsya” has ordered. So, we have the following: it seems that one picture of the post will cost about 2,250 hryvnias, and the video appears to be slightly cheaper. The fancy ones, you know, when the main thing is written in the text and the sound can be turned off. Some kind of a strange logic.
So what do we know about a person who will receive such a huge amount of money? Journalist Bogdan Aminov tried to explain us something. It turns out that the contractor, some Roman Rusanov, was registered as a businessman only in February 2018, and his first order was…. SMM for Ukrzaliznytsya, you got it right, my darlings. However, Mr. Aminov didn’t stop on this and found the web-page of the contractor’s studio. There you can evaluate two completed orders, let’s take a look at them together.
I won’t say that I am a great designer or a connoisseur of art, but the business card is somewhat outdated for 5-6 years, the logo looks more or less acceptable. As for me, the typical logo, nothing special or something that would disgust you.
In addition this, the journalist also reminded that the announced amount will be paid not for a whole year, but by the end of this, 2018 one. According to Aminov’s calculations, it turns out to be about 117 thousand hryvnias per month. What a deal! The author also reminded that this money comes from taxes. Well, this is to finish the betrayal to maximum, to its apogee, so to speak.
In the comments to the post, good people did their best and tagged Maxym Nefyodov, First Deputy Minister of Economic Development and Trade of Ukraine. According to MP, “betrayal” is in the things that were ordered. The question itself becomes political: do people believe that their taxes can be spent this way.
There are no violations – Nefyodov explained that according to the procedure “Ukrzaliznytsya” has the right not to conduct a tender, taking into account that the sum was less than one and a half million UAH. That’s the way the cookie crumbles.
The blogger Max Buzhansky has somewhat different thoughts. According to his logic, “Ukrzaliznytsia” is a monopolist (the fact you can’t argue), therefore there is no need in commercials, especially like this one. The main problem, according to the blogger, is the lack of tickets. He says that they can be bought only from speculators. Aha. And also you can normally manage your time and buy tickets with adequate places a little earlier than three hours before the departure. But maybe it was me who was so lucky.
But we have not only betrayals: free of charge blogger prompted the contractor for a 740 thousand order how easily and simply increase the number of subscribers on the page. Hmm, that’s true, who does not like the pranks.
The physician and writer Lesya Kokovska-Romanchuk continued the same stuff about the lack of tickets and the alleged victory at the tenders. But, Mrs. Lesya, over there, a little bit higher, we already came to the point that there were no tenders. Nobody has won anything. They’ve just entrusted the guy with a number of tasks. Something like this.
What, have you already imagined, how the next commentator puts the last nail in the coffin of betrayal? I don’t think so. It turns out that people who know more about SMM, believe that the price is quite acceptable, moreover, for such a complex of services and for such a brand much more money can be taken. Because for such a project you need to have a separate designer, copywriter, advertising specialist and also someone else. In short, the PR expert Serhiy Didkovsky briefly explained: SMM is not only to give a like if you are riding a train. This is also a pile of universal work, to write about which will take a lot of time.
In support of this opinion, here are some other comments that, in general, say the same thing: In order to build a big brand you need to invest a lot of money. And the announced by the contract price is more than acceptable. That’s the way the cookie crumbles, I’m saying it again. The main thing is that everything won’t look like that business card and I sincerely hope for it.
One more thing my darlings, let’s think, maybe this guy has already earned this money?
Reactions were collected and a new portfolio was made by Stepan the Goat